Historical dating search
As early as 2010 the internet had overtaken churches, neighbourhoods, classrooms and offices as a setting in which Americans might meet a partner of the opposite sex.
The internet is the primary meeting space for same-sex pairings, whether casual or more than casual: 70% of same-sex relationships start online.
Now, like so much of the rest of that business, announcements of matrimonial and other availability have moved to the internet.
The lonely hearts of the world have done very well out of the shift.
Screenshots of possible partners fly back and forth over Whats App and i Message.
Once confined to particular times and places, dating can extend everywhere and anywhere.
More immediate because instead of being used to plan future encounters, or to chat at a distance, they can be used on the fly to find someone right here, right now.